Herbalife in Business Since 1980

Cristiano Ronaldo also was known as CR7, essentially his initials and his Jersey number all in one is one of if not the most recognized athlete in the world. Ronaldo is currently sponsored by Herbalife. Due to his immense talent at a young age, nutrition was not an important topic when he first started to play soccer in his life, it wasn’t until later in his career that he realized how important a nutritional balance really is.

 

Ronaldo is consistently working out and practicing and is trying to maintain his dominance in the game. Recovery is one of the most important factors for his performing success. Herbalife allows him to fuel his body with the right nutrients to be in the best possible shape for his demanding physical training. The product gives him the right amount of Carbs, Electrolytes, and protein to improve metabolic rates and gives him more energy to maintain a rigorous workout.

 

Herbalife is a company that develops nutrition supplements that allow athletes and people who love to work out. Since 1980 they have been helping people achieve their fitness goals by supplementing their bodies with the proper nutrients, they have products for athletes in almost any professional sport.

 

By 1985 Herbalife was considered one of the fastest growing companies in the US, with an expansion revenue just north of 400 million dollars. Even though Herbalife had a few bumps on the road to success, they made the company public on the stock market and changed its brand name to Herbalife International.

 

In three years they had expanded its business to international countries like Israel, Mexico, Spain, Japan and New Zealand and by 1996 they had sales from 32 different countries, with half of the revenue coming from the international sales.

 

Recently the company has agreed to change the way they do business. In November of 2016 they changed CEO and a year later they reinvested revenue back into the company by repurchasing around 600 million dollars of their own stocks. This year the company has once again changed its branded name to Herbalife Nutrition.
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